first_img RelatedSabre signs deal with World Travel ServicesGlobal distribution system Sabre has reportedly signed a three-year deal with Bahrain-based travel company World Travel Services.American Airlines targets Facebook’s frequent flyersAmerican Airlines has become the first major airline to access the ripe viral marketing opportunities of social networks.Social networking ‘can launch wide travel dialogue’The importance of social networking as an outlet for the flight bookings and travel search industries. Global distribution system (GDS) specialist Sabre Travel Network is to harness the social networking and knowledge-sharing trends of Web 2.0, launching a new Community Platform for business travellers.Partnering with American Express, Sabre’s ‘Cubeless’ platform is designed to allow the employees of a business to share business travel information ranging from flight times to the suitability of hotels and restaurants.Sabre’s GetThere online booking tool will host the platform as an application module, with Cubeless already functioning internally and containing some 10,000 user profiles – the benefits of which will be extended to willing companies when the product is launched later this year.Charles Petruccelli, global travel services president at American Express, said: “We believe strongly in the value of social networking in the business travel space and welcome the opportunity to be a part of the first platform to be delivered to the marketplace by working with Sabre on the launch of Cubeless. We believe it will be an important component of a broader offering on social networking capabilities that will enhance our ability to deliver knowledge, better savings, service and control to our customers, while building loyalty and engagement with our travellers.”ReturnOne wayMulti-cityFromAdd nearby airports ToAdd nearby airportsDepart14/08/2019Return21/08/2019Cabin Class & Travellers1 adult, EconomyDirect flights onlySearch flights Maplast_img

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